SHEY
shayeste.hosseini1381@gmail.com
03 — UX case study
I used this case study to turn user research into a booking flow that helps people choose a doctor faster, and with more confidence.
Booking a doctor online asks for a decision before the useful facts are visible. People do not know how long they will wait, which specialist actually fits, or whether their insurance will cover the visit. That uncertainty is what I set out to remove.
Help someone make a faster, more confident choice. The work runs the full path I described for this study: research, a clear problem, wireframes, the interface, and a final flow that can be walked from home to a confirmed visit.
A qualitative questionnaire with people who already book doctors online.
Three blockers: specialist choice, waiting time, and insurance.
A flow for people who know the doctor, and people who do not.
Screens that show wait, fit, and insurance before anyone commits.
Home, booking, sign-in, patient details, and an assistant.
Thirty people, aged 20–40, who regularly book doctor appointments online. The method was a qualitative questionnaire.
Choosing a specialist was the largest problem, so the home screen leads with specialties and recommended doctors, and an assistant can turn a description of symptoms into a shortlist. Waiting time is shown as an approximate wait on the specialist card, then as real slots on the booking screen. Insurance is named on the card before the visit is booked, so cost is not a surprise at the end.
The flow supports people who already know which specialist they need, and people who need guidance first. During doctor selection, insurance compatibility stays visible so a person can avoid a visit they would have to pay for unexpectedly.
Home, the assistant, slot selection, sign-in, and patient details. Each specialist card carries an approximate wait and the insurance it accepts.